Benefits
Measure clicks that pass through s.id
Compare campaigns with separate links
Review visit timing patterns
See device or source details based on plan
How It Works
Use the right link, review recorded visits, and evaluate the result.
Create a TikTok Link
Prepare a dedicated s.id link for the TikTok profile or campaign you want to measure.
Separate Links When Needed
Use different links for each campaign so you can compare recorded clicks.
Evaluate Clicks
Review recorded visits and compare them with the periods when you published content.
Profile link clicks can be measured
Comparisons use separate links
Not TikTok video analytics
Advanced details depend on plan
Data Boundaries to Understand
Keep these boundaries in mind so you interpret the data according to what the product measures.
- s.id does not measure views, watch time, engagement, or individual video performance inside TikTok.
- A click does not automatically mean a purchase or conversion; compare final outcomes with data from the destination platform.
Frequently Asked Questions
Not automatically. You can use separate s.id links for campaigns or placements that support links, then compare their clicks.